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I had the honor of being invited by UserTesting as a guest on their renowned podcast Insights Unlocked to talk about the challenges I faced when introducing UX research from scratch into a large and established international organization.
Raiffeisen Bank International is one of largest and most influential banks in Central and Eastern Europe (CEE) with over 18 million customers worldwide.
In the episode I explain how I developed a two-step matrix for sharing user insights throughout the organization in a way that makes them more actionable.
Senior UX / UI designer from Brazil based in Barcelona – with over a decade of work experience in the field in Austria, Spain, Brazil and the United States. Below are some of the companies I worked with.
I also work as a teacher, mentor, freelancer and consultant on UX Bootcamps as well as for private clients. For a detailed list, see my Linkedin
I write about UX design, UI, accessibility, user testing and other topics on Medium.
Here are some of my most read articles:
User research can reveal key findings to guide design choices and improve the overall experience of users.
Always hear people talking about UX and want to know more about how it works? Start by reading this.
Drop me a line here or at alinethomedesign@gmail.com
